NÅ YOGA
Project type: Logo and visual identity created as part of a self-initiated branding project.
Website: naayoga.com
NÅ = NOW
NÅ Yoga is about presence and flow. The identity uses Nordic minimalism and a custom monogram of N and Å, forming a subtle human figure. Symbols for poses are derived from the same geometric elements, creating a cohesive system.
A palette of deep blue and muted peach evokes calm strength and warmth, while clean, structured lines add a touch of Scandinavian clarity—a modern yoga identity without clichés.
